Vision: Smaller tradeshow booths don’t need to be drab. They should draw you in. Enable you to experience something first hand. To make this 20x20 inline booth “pop” (of which a small part is shown) the imagery was designed to use the core elements of the product branding. Flat panel TV screens were incorporated. When I needed a wow, the nature theme was the one to run with.
My contribution: Strategic Vision
Partner: Imagine That and Adair Green

Partner Exhibit  /  Scientific Exhibits Arthrocare Spine  /  Parallax Contour Booth  /